Legacy Chiropractic's Dr. Steven Johnson

Legacy Chiropractic & Wellness
2100 Data Park Cir STE 100
Birmingham, AL 35244
(205) 985-9888
www.legacychirohoover.com

Today, I had a pleasure of speaking with Dr. Steven Johnson, the head chiropractor at Legacy Chiropractic located in Hoover, AL. 

As always, his practice was meticulously organized and managed. The waiting area was very clean, the patient care equipment and patient rooms were freshly sanitized, and they were filled with mind-relaxing music. 

Q: What motivates you to get up in the morning?
A: The people. I am excited every day to come in here to meet my patients. Every day is different and I am all about caring for patients so that they feel better. 

Q: What is your daily routine? How do you break your day into sections?
A: I usually come in way before seeing my first patient. I want to gather my thoughts and to check up everything so that I am always prepared and ready to focus 100% on just my patient. Then, I take about 2-hour break to go workout and eat lunch. Once I am back, I only focus on patients for another 3 hours. Finally, I go home and cook dinner with my wife and fall asleep on the couch. 

Q: What do you like most about working in this industry?
A: I love taking care of patients. I enjoy being around people. Having conversations with my patients and to connect with them makes my day. 

Q: What is the most challenging part of the job?
A: Wearing 2 hats. My priority is always with patients so I focus 100% solely on patients throughout the day, but I also have to juggle running a business. 

Q: Can you tell me about the most memorable patient?  
A: I have several but there was a patient who is ex-military who walked in with a cane and in serious pain. It was her first visit with a chiropractor so she was a little nervous. The reason why she was memorable is because the smile that I saw when she was able to walk/run with no pain just after 4 or 5 visits. 

Q: What cause(s) do you believe in? Any specific non-profits that you support?
A: I am very active with my church but I also raise money for fighting cystic fibrosis, which is a progressive, genetic disease that causes persistent lung infections and limits the ability to breathe over time. Also, near future, I'd like to help coach or be a sponsor to a little league team. 

Q: On a scale of 1 to 10 (10 being your ultimate goal has been reached), where are you at?
A: I am in between 6 and 7. I strive to be the best every day but I always have rooms for growth. It's not the matter of being recognized but more about every patient to experience care that is efficient and seamless. 

Q: I know that your practice is very busy, do you have spaces for new patients? 
A: Yes, of course. We are getting busier but we are currently running at about 80-90% capacity. Even so, we always have time to welcome new patients. I am always looking to grow - bigger facility with satellite offices as well as offering more services (like physical therapy). 

Q: How did your practice grow? What kind of marketing channels do you use?
A: Actually, I have not done any advertising or marketing. Most of my patients came to Legacy through referrals of our current patients so I am very thankful for that. I may not be a smart business person for saying this, but patients are and will always be my first priority. I believe if I do my best caring for their health, business side will follow.